Local brands hire Canadians only and keep their profits here in Canada.
Local brands don’t have to wait for the ok from a U.S. head office for an everyday request that should be answerable on the spot.
Local brands that we support spend very little money on marketing so an advertising budget is not reflected in the price you pay for your mattress ( I had one American company’s CEO proudly tell me “Bill 40% of what I charge you for a mattress goes into marketing”. I never bought from that company again)
Local brands will make a mattress in any custom size our customers want. (Big U.S. companies definitely will not do this)
Local brands will make mattresses that are two sided (flippable) and that’s important because everyone knows they last longer.
In a pinch, if our truck is on delivery close to local supplier factories, we can pick up a mattress the same day. (It’s a one week minimum wait from the large U.S. holding companies.)