We decided over three years ago to turn off e-commerce on Nine Clouds website because my experience (26 years now) has shown it is crucial for you to try a mattress first for the best chance of long term happiness. Visitors to the showroom often say to me “how can I tell in 60 seconds whether I have made the right choice?” I always answer “there are few things you do in life for 8 hours a day other than lie in your bed, you are an absolute expert in what you find comfortable”
There are dozens of online-only Mattress companies that offer free returns for 90-180 days if you’re not happy. Industry figures indicate that about 20% of purchasers do return their purchase, which is definitely a hassle and then you are left without a mattress or gambling again on another no-try purchase.
Some people can sleep anywhere on anything. I am envious of that ability but if that’s not you a mattress store visit is worth the effort and it will pay dividends for years to come.